The German car giants, BMW Group, invested big dollars in electric and plug-in hybrid electric vehicle technology and models, now that outlay is starting to pay off.
BMW has just reported that for the first time ever they sold 10,000 electrified vehicles in a month in September.
Year to date sales are 64% ahead of the same period last year.
Overall sales for the BMW Group in totalled 239,764, that figure represents a 0.8% increase over September 2016.
Global sales are ahead 3.7% for the year.
BMW brand sales are slightly ahead of the overall group (+3.9%) and much of that growth has been fuelled by a 12.5% jump in BMW SUV sales.
The news hasn’t been so good for BMW in Australia this year, sales across that same period have receded by 16.1% according to the latest VFACTS data.
September 2017 Car Sales Data – BMW Australia (Best-Selling Models):
- BMW X1 - 305 (-18.7%)
- BMW X3 - 287 (-14.3%)
- BMW X5 - 272 (-12.3%)
- BMW 2 Series - 164 (+88.5%)
- BMW 3 Series - 164 (-39.9%)
- BMW 2 Series Coupe/Conv - 151 (-36.3%)
- BMW 1 Series - 149 (-38.2%)
- BMW X4 - 106 (-46.7%)
- BMW 5 Series - 71 (+57.8%)
Over at MINI, the first nine months of the year has seen a record number of new MINI vehicles delivered to customers.
Worldwide MINI sales totalled 271,394, an increase of 2.8%.
While the BMW Group’s third car brand, Rolls-Royce, is struggling just a little this year.
Sales of 2,343 through the first nine months have the ultra-luxury brand nearly 11% behind where it was last year.
BMW chief Dr Ian Robertson tells us overall 2017 is looking to be another strong year for the Munich-based organisation.
“We are pleased to see the ongoing, strong sales development of our unrivalled range of electrified vehicles,”
“The BMW Group has the largest share of the electrified market worldwide; this year, we’ve already sold more electrified vehicles than in the whole of last year and we are well on track to deliver our target of 100,000 by year-end.
“The continued significant sales growth of these vehicles is due in part to the increasing availability of the BMW 5 Series plug-in hybrid, which in some markets accounts for up to a third of BMW 5 Series sedan sales.”
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