October proves stellar month for BMW

BMW Group global sales skip ahead again in October 2015.

October proves stellar month for BMW - BMW expecting increasing sales in coming months from the all-new 7 Series.

Following on from the best ever first three quarters in the company’s sales history, October was another record month for the BMW Group.

Sales data released by the German motoring group this morning shows sales of BMW, MINI and Rolls-Royce brand vehicles in October totaled 191,651, that’s 4.0% more than the same month last year.

In the first ten months of the year, BMW Group vehicle sales increased by 7.1% for a total of 1,836,464.

BMW sales increased 6.1% in the month, which was on the back of increased demand, in particular, for models such as the BMW 2 Series Active Tourer, 4 Series and the X range of BMW SUVs. Disappointingly, MINI sales dipped 8.5% in October, but remain 15.4% up for the year.

Ian Robertson from BMW sales and marketing said the October result, overall, was very pleasing.

“Our sales continue to grow steadily in all regions of the world, despite ongoing volatility in some markets,”

“Sales of our trend-setting BMW X models are showing particularly good growth in a competitive environment and the new BMW X1 is in extremely high demand.

“Customers around the world are responding very positively to the new BMW 7 Series, which has also just arrived in the showrooms, so we are expecting to see additional momentum going towards the end of the year.”

Joel Helmes