Long-running deal extended
The new deal sees Hyundai commits to the Blues for another five seasons with the Hyundai emblem remaining on the Carlton guernsey until at least 2022.
Taking up the co-major partner sponsorship agreement for another half decade, the arrangement will see Hyundai extend its support of the AFL club to at least 21 years overall.
“Our long-standing relationship with Carlton Football Club is of great importance to Hyundai and our Victorian and Tasmanian dealer network,” says Hyundai boss Scott Grant.
“The length of the partnership speaks volumes of the passion we hold for the Blues.”
“We’re going to be beside them bleeding blue every step of the way.”
The deal also includes sponsorship of the club’s AFLW side.
While to celebrate the deal, Hyundai will hand over the keys to a lucky Carlton member in attendance at the Blues match against the Hawks at the MCG on the 19th of August.
While last year Toyota made another three-year commitment to the code as major sponsor.
Stay up to date with all the latest Hyundai News at behindthewheel.com.au.