Holden has named five people as its inaugural CARstodians.
The five, who Holden has described as “influential and inspiring”, include actors Matthew Le Nevez and Claudia Karvan, chef and restaurateur Luke Nguyen, pro-surfer Nikki Van Dijk and fashion entrepreneur Jane Lu.
Set to appear in Holden advertising campaigns from July 1, Holden’s marketing boss Geraldine Davys says the car company is delighted to have the five famous faces affiliated with the brand.
“They capture the very essence of today’s Australia – real, clever and bold Australians making their mark here and on the world stage.”
While actress Claudia Karvan, who most Australian’s will know from her starring role in ‘The Secret Life of Us’, said she’s thrilled to partner with Holden.
“Its past is distinctive while its aspirations and vision for the future are exciting.”