Extraordinary HiLux milestone reached

Toyota thanks loyal customers after 800,000th Australian HiLux sale.

Despite an ever increasing number of quality competitors, the Toyota HiLux remains Australia’s top-selling ute.

Now, a huge milestone has been passed by the model – the sale of HiLux number 800,000!

As at the end of last year, Toyota’s figures showed HiLux had clicked over to 799,738 sales since the nameplate was introduced to Australia in 1971.

With the final 262 vehicles sold in January, Toyota‘s executive director of sales and marketing Tony Cramb said the success can be put down to Australia’s loyal HiLux buyers.

“HiLux has built an enviable reputation for toughness and reliability over an extended period in Australia,”

“It has demonstrated the ability to thrive in some of our harshest environments, including in mines, on the land and as a popular rental vehicle.”

Check out a recent review of the HiLux here

Joel Helmes